Intimissimi’s spring 2024 marketing campaign heralds a recent imaginative and prescient of grace as Heidi Klum and Leni Klum proceed their ambassadorship for the Italian lingerie model. Since their preliminary collaboration in 2022, the mother-daughter duo has grow to be synonymous with the label’s elegant aesthetic.
This season, Intimissimi introduces a line that seamlessly marries traditional craftsmanship with fashionable design sensibilities, showcasing lace and complicated floral embroideries. The gathering options an array of beautiful lingerie pieces, from blooming robes to corset tops, every designed to evoke a way of delicate romanticism.
Heidi Klum for Intimissimi Spring 2024 Advert
Highlighting the vary are the balconette bras, which perfectly balance comfort with the sophistication of their design. Heidi Klum, at 50, radiantly fashions a secret backyard print balconette bra paired with matching panties.
Her daughter, Leni, enhances this imaginative and prescient in a balconette adorned with the ‘Romance Your self’ floral print, alongside coordinating bottoms. Captured towards gentle, pastel backdrops, the pictures of Heidi and Leni narrate a narrative of familial bonds and shared legacy in trend.
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